Simple Happiness

There’s just something about roaming carefree on two wheels. Not everyone has the stomach to tackle the magnificent but daunting downhill trails on the island. But if you’re anything like us, then you’ll know that there’s a lot to be said for a leisurely ride through the sights, sounds and smells of a new place. It’s pure, simple happiness. That’s why we do it.

Electromule started life in Serra do Caramulo with help from our friends at Museu do Caramulo. We now find ourselves in Madeira, one of the most awe-inspiring places on the planet. If Monaco and New Zealand had a love child, Madeira would be it. We love it here and know you would too on one of our very comfortable electromules.

The fun stuff

Here’s one we made earlier… in Caramulo. We’ll bring you the Madeira version just as soon as it’s done. Point is, life on your electromule will open up so many possibilities! See for your self by pressing the play button.

Play Video

The business end

Every time you spend money, you’re casting a vote for the kind of world you want.
– Anna Lappé


A rental business with a “philosophy”? Give me a break! But seriously, we do. Next to e-bikes, we love social entrepreneurship. That’s why after we break-even, we’ll use 10% of our profits to help bring joy to our local community; through subsidized pool & leisure-activity fees, plus other community-led goals.


One small push on a pedal, one giant leap for e-bike lovers. Rentals are only the beginning. Soon you can enjoy day and overnight tours with us, family ride quests, you name it. We’ll also expand our presence into other areas of natural beauty so that you can enjoy those with us too; and it'll all be on electric mobility, so together, we'll leave no trace.


We're insured but obviously there are still inherent risks involved with cycling. That’s why we ask that when you rent our e-bikes, you read, understand and sign our disclaimer; to show that you understand those risks. We also ask that you familiarise yourself with our e-bike operation booklet/video at the time of hire before you set off.

Wanna stay in touch?

There’s more to come. We’re working on personally curated journeys, picnics in secret places, rejuvinative tours, rides to epic sunsets and to places where you can touch the fluffy clouds!